Content is king…but only if it’s not sponsored

That’s the result of a study where a majority of consum [...]

December 30th, 2014|Categories: Public Relations & Marketing|Tags: , , |

Transparency in PR and Media

An important part of any public relations campaign is m [...]

May 19th, 2014|Categories: Public Relations & Marketing|Tags: , , , , |

Through the PR Lens Solving Crises by Addressing them Head On

Sometimes, what is intended as a customer relations pro [...]

May 15th, 2014|Categories: Crisis Communications & Reputation Management|Tags: , , |

What’s the Medium?

Marshall McLuhan famously said, “The medium is the mess [...]

May 9th, 2014|Categories: Public Relations & Marketing|Tags: , , , |

New Media, New Risks for Corporate Communications

The time-honored policy of offering an embargo—an arran [...]

November 18th, 2011|Categories: Media Relations|Tags: , |